Why Per-Seat Pricing Kills CI Adoption
When intelligence is locked behind seats, it never reaches the people who can act. Broad adoption beats dashboards.
What 3RA delivers
3RA delivers workspace-wide updates: tracked changes summarized as diffs, delivered to Slack/email so Sales, PMM, and Leadership see the same reality.
The Rise of Push-Based Intelligence
Dashboards don’t change behavior. Push-based delivery does—summaries that land where work happens.
What 3RA delivers
3RA delivers scheduled digests and event-driven alerts when monitored pages change, including a clean diff and a short “why it matters” summary.
Rails A, B, C: A New Framework for CI
Separate signal from interpretation: public changes, your context, then actions. It’s the difference between noise and decisions.
What 3RA delivers
3RA delivers structured diffs + report lineage so teams can trust outputs, repeat analysis, and track how conclusions were produced over time.
Competitive Intel for Product-Led Growth
PLG moves fast—pricing tests, packaging changes, landing page pivots. CI needs the same cadence.
What 3RA delivers
3RA delivers continuous monitoring + “what changed” diffs so PLG teams stay aligned weekly (or faster) without manual sweeps.
Battlecards That Don’t Go Stale
Manual battlecards decay. Automated change detection keeps enablement current without a weekly fire drill.
What 3RA delivers
3RA delivers diffs + delivery: claim changes, pricing shifts, and messaging updates go straight to Sales/PMM with context and provenance.
Pricing Page Change Detection: The CI Signal You Can’t Miss
Pricing changes often ship quietly. The winning teams treat pricing pages like a leading indicator, not a quarterly review.
What 3RA delivers
3RA delivers monitored pricing diffs with a clear “what changed” summary and delivery into Slack/email so Sales and PMM can act immediately.
Competitor Messaging Shifts: How to Spot Narrative Changes Early
The first sign of a strategy change is usually messaging. Catch it early and you can reposition before the market does.
What 3RA delivers
3RA delivers page diffs + “why it matters” summaries so narrative shifts become a weekly brief your GTM team can execute on.
Slack-Based Competitive Intelligence: Make Updates Impossible to Ignore
The best intelligence is useless if it lives in a tab. Delivery wins: make insights show up where decisions happen.
What 3RA delivers
3RA delivers push-based briefs and alerts into team channels, with provenance so readers trust the source and don’t waste time verifying.
AI Summaries You Can Trust: Why Provenance Matters
AI summaries are only useful if they’re traceable. Without provenance, teams hesitate—and adoption stalls.
What 3RA delivers
3RA delivers provenance/lineage fields and audit events so outputs are reproducible and defensible, not just “AI said so.”